What's your story?

I am so excited to work with you on developing your logo or full brand identity, but I need to know where you are and where you want to go. The questions listed below will help me understand your vision and the passion you have for your business. It will help me create a brand that will be perfect for you and your target audience and position your company to succeed in your target market. Please fill out the form below and submit. I will contact you within 24 hours so I can discuss your project with you further!


Branding Information Form

Name *
What is your tagline for your business? A tagline is a short sentence or group of words that describes what you do. It can be part of your logo design or a part of your print materials.
The details of your business
The discovery phase begins now. All these questions help me to understand your story so I can design your branding successfully.
Tell me your story of how you became a business owner, what is the reason you do what you do (your passion) and specifically what is it you sell?
Why do your audience or customers keep coming back to you to do business? What is special about you, your product, or your services that distinguishes you from your competition?
How is your business doing? What are the pain points with your brand now? How can I help you reach your goals?
What do you wish to accomplish with your new logo design?
Brand Values
What are three key values that your brand represents. Feel free to add to the list.
Please tell me about your client, target customer or audience. If you can, give me three examples of who they are in detail. What is their age, sex, income, single/married, their buying habits, etc. The more details you provide the better. It helps me to put together a persona of your customer which clarifies the message to the correct audience.
Who else is doing what you do? Please name three competitors.